NEWS AND PRESS
Stay up to date with the latest news from AdventureLAB.
AdventureLAB Press Releases
Why Museums Should Let In “The Wrong Audience”
Sometimes, cherubs in airports make people react in unexpected ways. I recently shared a video online from something that could very well have been...
Storytelling By Design
A story is not just a story. You may be perfectly capable of writing a great short story, but that does not mean you are great at copywriting. You...
Experience Design Beyond The Screen
Over the last couple of weeks, I have had to opportunity to speak about Beyond The Screen Experience Design on several occasions. My audience has...
New Year, New Habits. For Some, It’s Not Optional.
You know the clichéd phrase, A New Year A New You, widely used in a multitude of variations to lure us into the gym, setting new goals for our...
Accelerate Your Brand Evolution with Hybrid Thinking
Combining existing concepts in new ways fuels innovation in brand evolution, technological adoption, experiential marketing, and team diversity. Embracing a hybrid mindset allows for unique, experiential marketing approaches that blend the physical and virtual realms, encouraging innovation and brand growth.
Your questions answered by Adrian Fisher, the world’s leading maze designer
Adrian Fisher is internationally renowned as the world’s leading maze designer, specialising in custom designed visitor attractions such as Mirror...
5 Questions for Arne Kvorning
Some, if not many, consider you something else other than what is traditionally thought of as an architect. Is that true? Could you perhaps be...
AdventureLAB on Tour
AdventureLAB’s CEO & Founder Klaus Sommer Paulsen will be talking at a series of events across Europe in November. We hope to see you there…







